SitesPlaced Naari vs Bikayi — for brand-led Indian sellers
Both build WhatsApp-first stores for Indian sellers. The split is brand vs catalog. Naari treats your storefront as a brand impression. Bikayi treats it as a digital catalog. Here is what that means in practice.
SitesPlaced Naari is the right choice if your business is brand-led — sarees, mithai, coffee, skincare, books, plants — and the way your storefront looks shapes the customer's first impression. Bikayi is the better fit if you want the simplest possible WhatsApp catalog with the least setup friction, and brand polish isn't the deciding factor.
TL;DR
- • Bikayi — catalog-first WhatsApp store builder. Same theme for every business. Fast to start, limited customization.
- • Naari — storefront-first with 15 vertical-fit templates. Each one is designed for that exact business (saree, mithai, coffee, plants, etc.). Includes a dedicated setup person. From ₹499/month, 0% commission.
- • Switching — free one-day Bikayi → Naari migration on every paid plan.
Feature comparison
| Feature | SitesPlaced Naari | Bikayi |
|---|---|---|
| Storefront templates | 15 vertical-fit designs | Generic catalog themes |
| Vertical-specific design | Saree, mithai, tiffin, coffee, plants, etc. | Same theme for every business |
| WhatsApp checkout | Structured order messages | Available |
| Razorpay integration | Native, no setup needed | Available, requires linking |
| Shiprocket integration | Native | Available |
| Custom domain | Included on paid plan | Paid add-on |
| Editor experience | Section-level editor, full content control | Catalog-list editor |
| Dedicated setup person | Yes, until your first sale | Self-serve / chat support |
| PDF invoices | Built-in with GST format | Available |
| Migration from another platform | Free one-day rebuild | Self-serve import |
| Commission on sales | 0% | Plan-dependent |
| Best fit | Brand-led Instagram & WhatsApp sellers | Catalog-led WhatsApp sellers |
What Bikayi does well
Bikayi is one of India's earliest WhatsApp store builders, and it shows. The catalog-first approach works — you list products, set prices, share the link, customers order on WhatsApp. The setup curve is honestly the easiest in the category.
For sellers who treat their storefront purely as a catalog (here are my products, here are prices), Bikayi gets the job done.
Where Naari wins for brand-led sellers
For sellers whose business is built on a brand impression, the catalog-first approach leaves money on the table. Naari fixes that:
- Vertical-fit templates. A saree shop picks Threadlore (ivory + maroon + gold serif, with Banarasi / Kanjeevaram / Bandhani filtering). A coffee roaster picks Cascara (espresso + cream, tasting-notes per product). A halwai picks Halwai House (saffron + magenta, festive countdown banner). Bikayi uses the same theme regardless of vertical.
- Section-level editor. Your homepage isn't just "products + footer". You can have a hero, brand-story preview, weave-origins or tasting-notes grid, a video promo, testimonials, FAQ, Instagram strip — and reorder or hide any of them. Bikayi gives a single catalog page.
- Your domain, your invoices. Custom domain included. PDF invoices with GST format. Your brand never has to apologise.
- Dedicated setup person. A real human builds the store, connects Razorpay, sets up Shiprocket, and walks you through the first sale on WhatsApp. You don't fight the dashboard.
Who should move from Bikayi to Naari?
- • You sell in a vertical where the storefront design matters (saree, mithai, coffee, skincare, books, jewelry, plants).
- • Customers ask "do you have a website?" and you wish your answer were prettier.
- • You're tired of every shop on the platform looking like every other shop.
- • You want a dedicated person to actually build the thing for you.
- • You're scaling and want PDF invoices, real order dashboard, Shiprocket-integrated shipping out of the box.
Frequently asked questions
Is SitesPlaced Naari better than Bikayi?
For sellers whose brand matters — sarees, mithai, coffee, skincare, sweets — Naari is better because each template is designed for that specific vertical. Bikayi is the same catalog-style template for every business. If your storefront is the brand impression, Naari wins. If you just need a digital catalog, Bikayi is fine.
What's the price difference?
Naari is free to start; the Ecommerce plan is ₹499/month including custom domain, dedicated setup person, and 0% commission. Bikayi's paid plans start around ₹999/month and feature gating includes custom domain on higher tiers.
Can I move my Bikayi store to SitesPlaced Naari?
Yes. Share your Bikayi store URL (or a product CSV export) on WhatsApp, and our team rebuilds it on Naari — products, photos, prices, shipping zones — usually within one working day. Free migration on every paid plan.
How is the editor different?
Naari uses a section-level editor: each home / about / contact page is a stack of editable sections (hero, featured products, testimonials, FAQ, etc.) you can reorder, hide, or rewrite. Bikayi's editor is catalog-first — you edit products and a single shop theme. For brand-led sellers who care about how the homepage reads, Naari gives much more control.
Which one is faster to set up?
Both can be live within a day if you do it yourself. Naari includes a dedicated setup person who builds the store, connects the domain, and sets up Razorpay and Shiprocket — so the seller usually spends under an hour of their own time. Bikayi is self-serve; setup speed depends on how comfortable you are with the dashboard.
Move to a real storefront
Free Bikayi → Naari migration. Your store gets a vertical-fit design, your own domain, and a real person who sets it up.