Fintech Usability for Marginalized Women
Conducted primary research with 80 women in rural Delhi to evaluate comprehension and usability of fintech applications, under Asst. Prof. Ms. Iti Verma.
This research project investigates how interface design impacts fatigue among marginalized women using fintech applications in rural Delhi. The goal is to identify design elements that hinder comprehension and usability, contributing to digital exclusion.
This research project investigates how interface design impacts fatigue among marginalized women using fintech applications in rural Delhi. The goal is to identify design elements that hinder comprehension and usability, contributing to digital exclusion.
Conducting sensitive primary research with a specific demographic required careful planning, ethical considerations, and culturally appropriate survey methods. Translating qualitative feedback into actionable design insights was a core challenge.
Conducting sensitive primary research with a specific demographic required careful planning, ethical considerations, and culturally appropriate survey methods. Translating qualitative feedback into actionable design insights was a core challenge.
This work has deepened my understanding of user-centered design principles and the critical role of inclusive design in technology adoption, particularly for vulnerable populations. It highlights the intersection of business, technology, and social impact.
This work has deepened my understanding of user-centered design principles and the critical role of inclusive design in technology adoption, particularly for vulnerable populations. It highlights the intersection of business, technology, and social impact.
