Identified high-potential SaaS and tech leads, boosting qualified outreach by 15% through data-driven research.

At Vriksh Software, I conducted extensive market research to pinpoint high-potential SaaS and tech firms. My objective was to enhance the effectiveness of outreach efforts by providing a data-driven foundation for lead identification and engagement.



A key challenge was sifting through a vast number of firms to identify truly qualified leads and ensuring the data was accurate and actionable. This required meticulous data management and continuous refinement of research parameters.



This role significantly improved my ability to conduct targeted market research and translate findings into actionable strategies. The Excel dashboards I built for outreach tracking proved crucial for improving reporting accuracy and directly supporting the company's Go-To-Market strategy.
